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Client: SpeedTour / Racer Media
 Assignment: Partnership marketing photography
 Location: Watkins Glen International (NY) | Virginia International Raceway (VA) Following their acquisition by X Games ownership, SpeedTour needed fresh imagery to support partnership development and sales conversations. Over six days across two iconic racing venues, I documented the energy and accessibility that distinguish their events: 920-horsepower Trans-Am battles, vintage racing heritage, and the collision of competition and car culture that defines a SpeedTour race weekend. SpeedTour operates four racing series under one umbrella (Trans-Am, SVRA vintage racing, International GT, and Formula) creating unique positioning in American motorsports. The challenge was capturing both the on-track intensity and the off-track community that makes these weekends compelling to partners and participants alike. From dawn practice sessions to podium celebrations, the work showcases what makes a SpeedTour race weekend distinct: proximity to the action, diversity of cars, and the passion of both competitors and enthusiasts. These images now support SpeedTour's business development across their national event calendar. Deliverables: Commercial photography assets for partnership marketing and sales materials

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© 2025 by Aaron McKenzie

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